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Experience & Expertise.

You don’t get a junior agency rep. You get a marketing strategist who has sat in the same chair as yours, managed P&Ls, and tied marketing directly to business objectives.
I speak your language because I’ve lived it. Been there and done that.

Vipul Oberoi, Founder & Chief Marketing Strategist, Vyuha Consulting

Hello, I am Vipul Oberoi.

I am a 360⁰ marketer with almost two decades of experience in B2B and B2C marketing and business management, in financial services and consultancy sectors.

In my stints as CMO at IIFL Finance, IIFL Securities, and Dun & Bradstreet India, I was responsible for positioning, consumer insights, ATL, BTL, digital marketing, visual merchandising, campaigns, alliances, events, content marketing, partnerships, & creating business opportunities for products & customer segments. I have also guided clients across sectors and of all sizes to create action-oriented marketing plans with focus on both brand and ROI.
I was inducted in the “Super30 CMO 2019” list of IAMAI and in the “FEPowerList 2022” of Financial Express.

My passion is connecting marketing strategy directly to business outcomes, having managed P&Ls, built B2B & B2C teams, and answered to the board.